As the name implies, LoyalBrand is dedicated to one brand only: Herman Miller. The reasons for this are simple. There isn’t a better chair in existence and it allows us to match Herman Miller in terms of customer experience and product expertise. Furthermore, LoyalBrand is the only Netherlands based dealer that offers the unique Herman Miller ‘Last Mile’ service.
Herman Miller Only
We know office chairs
Whether it’s for the home office or the corporate office environment, LoyalBrand has over 35 years combined experience with Herman Miller office chairs. Count on us for personal advice in selecting and configuring a chair that is tailored to your needs. Also, LoyalBrand is first in line when new products, such as the next-gen Cosm chair, are launched.
Large professional network
Much like Herman Miller, LoyalBrand can count on a comprehensive network of professionals and suppliers to complement our services. This ensures that, regardless of scale or complexity, LoyalBrand is in a position to offer specialized and high quality support for any project.
Extremely good value
LoyalBrand enjoys a very close collaboration with Herman Miller when it comes to logistics, a shared knowledgebase, organization and price, meaning that more often than not, high end Herman Miller chairs like the Aeron, Mirra, Sayl and even the new Cosm chair can be made to fit the client’s budget. Visit the store for more information.
LoyalBrand: Exclusively Herman Miller with competitive pricing
Whether you’re ordering a stock model or configuring your own, LoyalBrand offers unparalleled personal service and great prices.
Rich history
Herman Miller has been around for more than a century. During that time, the company has always been committed to improving both the environment and the health and safety of its clients and employees. To achieve those goals, boundary pushing ergonomic design and social responsibility have always gone hand in hand. Herman Miller is working tirelessly to improve the ways its products serve to enhance the performance of its users. This way of doing business is a typical Herman Miller trademark and it’s one that LoyalBrand has eagerly adopted.
Whether you’re working from the home office, corporate environment, hospital or city hall and regardless of whether you’re doing so as an employee or a member of the board, Herman Miller and LoyalBrand will always go the extra mile to make sure you’re comfortable and ready to work your magic upon the world.
We are LoyalBrand
LoyalBrand is composed of a multidisciplinary team supported by a huge network of professionals.
Long lasting relationships
Words that matter
Satisfied LoyalBrand customers
Hugo van Duin
17:19 28 Jan 19
Ik heb hier vorige maand een nieuwe Aeron Remastered gekocht. Super service, bijzonder snelle levering (kon toevallig dezelfde dag nog) en een goede prijs voor een Herman Miller stoel.
Daniel Polak
17:52 28 Jan 19
Goede prijs, zeer snelle levering. Plezierige uitleg bij de "inhuizing". Aanrader!
Shilpa Dubey
21:09 28 Jan 19
Excellent service and support. Very friendly, prompt and professional. I would highly recommend them and they know their product in and out. Happy customer.
Andries van Overbeeke
09:40 07 Feb 19
Zeer goed en snel geholpen, ik had de Aeron de volgende dag in huis. Hij zit ook nog eens erg goed!
Ward Peeters
10:17 09 Feb 19
Ik heb de aeron Remastered besteld. Super goede service, ik kon zelf de levering bepalen.
Ferdinand deMO
10:39 14 Feb 19
Prima service, goede voorlichting en snelle levering. Alles liep soepel, zoals je dat zou wensen.
Sebastien Manin
20:54 26 Feb 19
I ordered an Herman Miller Sayl chair. The delivery was perfect, done by a man that loves what he is doing. He transported the chair inside and showed me how to use all the functionalities.I recommend them as the Herman Miller chairs reseller.
Frank Leenaars
18:48 28 Feb 19
Op zondagmiddag per e-mail een vraag gesteld en ik kreeg binnen 10 minuten een antwoord. Direct daarna een voorraadmodel Aeron besteld en kreeg te horen dat deze op woensdag of donderdag bezorgd zou worden. Dat gebeurde inderdaad prompt op donderdag met een heldere uitleg erbij. Top service!
Com
07:48 15 Mar 19
Zelden zulke goede service gezien, ze nemen de tijd om alles goed uit te leggen en hebben geholpen met de juiste zit positie toen ze hem kwamen afleveren.Zeker een aanrader, geweldige service en scherpe prijs.Een zeer tevreden klant
Gertjan van den Berg
07:06 22 Mar 19
Een goede en snelle service. Er wordt de tijd voor je genomen en keuzemogelijkheden worden uitgebreid besproken. Ook als men vindt dat je ze niet nodig hebt, wordt dit eerlijk gezegd. Levering was snel en zoals afgesproken met een uitgebreide toelichting van de stoel.
Tatiana Glad
12:44 27 Mar 19
I am proud to be a partner of Herman Miller & Loyal Brand - right now sitting on the new COSM inspires me to write an appreciation for Loyal Brand for their visits, always checking in to see that am well seated 🙂 Thank you for your attention to our needs and good service!
Michael Winter
10:28 07 Apr 19
Uitstekende service. Heb je niet meteen het juiste model Herman Miller gekozen, dan stuur je even een mail en Heerco staat twee dagen later met een ander model voor de deur.
Sabine at From Scratch
13:40 24 Apr 19
At this company, the service is warm and personal. Heerco's recommendations were spot on, I could ask him all my questions and he helped me decide which features were most important in my office chair. Really appreciate the free delivery too — Heerco's a really nice guy, and he took the time for a fun little chat. Thank you!
Thorsten Gragert
07:47 11 Jun 19
Very good service, good offer, quick delivery, nice chairs. Recommended!
Steve Aurigema II
15:57 17 Jun 19
E-commerce with a face was the description given to me by the owner, and it truly lived up to that. Heerco was incredibly well informed about his products and was very accommodating considering the unique circumstances around my purchase. I couldn't be happier with the service and professionalism.
Boy den Hartog
12:17 01 Jul 19
I highly recommend LoyalBrand to anyone looking to buy a new office chair. The service is really excellent, I was able to try out different chairs and they were delivered to my apartment with a smile. The prices are good. Would definitely shop here again if I ever need an other chair.
Thomas Leruth
13:40 30 Jul 19
My experience with LoyalBrand was outstanding. I can strongly recommend them if you want a high quality experience and delivery. I waited a long time to get my customized chair but it was worth it 🙂 Would definitely order again if I need to!
Robert Rooseboom
08:03 01 Aug 19
Great service and of course the highest quality products. They personally delivered the chair and adjusted it for my posture. I will be enjoying my Embody for a very long time.
Dusan Pajin
07:48 08 Aug 19
My experience with the LoyalBrand Network started with my request over website to test Aeron size B and size C chairs. I got the reply in an hour and we easily agreed on the time that fits me. Meeting the owner Heerco was the great pleasure, since he is THE expert for this subject. I guess this is not strange, since he worked for more than 20 years in Herman Miller. I have tested the chairs and we have discussed about my requirements, chair’s features and ergonomics, which helped me a lot to be confident that my choice is the right one. Overall, outstanding service for outstanding products.
Martin Rieke
10:40 15 Aug 19
I ordered a new Herman Miller chair from here because they offered a great price and had the actual model I wanted in stock. The chair was delivered the next day by Heerco, the owner, who gave me an overview of the functions and some tips. Fantastic service! I can totally recommend this company.
Maciej
16:40 19 Aug 19
I had overall very good experience. After submitting my order via the web-shop, it was followed up quickly and accurately. Upon delivery I was pleasantly surprised by the detailed explanation of all functions available in my new chair, as well as its optimal configuration for my specific work place. Professional and to the point. Thanks! 🙂
Herb Prooy
15:25 20 Aug 19
Was looking for a comfortable office chair with a lot of extra requirements with respect of flexibility, support and last but not least a stylish design. The website of LoyalBrand was very supportive in my decision making process and after visiting their showroom I decided to make the investment in the Miller chair. Their service was excellent and the home delivery was great including an explanation of the chair adjustments and helping me to find the right settings of the chair. Really can recommend to work wilt LoyalBrand if you are looking for a top office chair.
Martin Rieke
10:40 15 Aug 19
I ordered a new Herman Miller chair from here because they offered a great price and had the actual model I wanted in stock. The chair was delivered the next day by Heerco, the owner, who gave me an overview of the functions and some tips. Fantastic service! I can totally recommend this company.
xtarchaser .
08:13 30 Sep 19
I'm really, REALLY happy with this chair (Mirra 2), I think it's fantastic. Also I'm so glad about the advice you gave me during the delivery day, because having a great chair but then not being able to know what posture is good and what's bad doesn't help.I wish somebody at work would have advised me about not having the lower part of my wrist to the corner of the table! (they give us general clues but not that one, and I think I have got something in my fingers because of that... let's hope it goes away)
Jacque Tes
21:52 03 Oct 19
The whole process from ordering all the way to delivery couldn't have been a more pleasant experience. I'm extremely happy with my new Embody Chair and would definitely recommend people to get Herman Miller from LoyalBrand Network. Thank you!
Jacque Tes
17:54 07 Oct 19
The whole process from ordering all the way to delivery couldn't have been a more pleasant experience. I'm extremely happy with my new Embody Chair and would definitely recommend people to get Herman Miller from LoyalBrand Network. Thank you!
Jacque Tes
17:54 07 Oct 19
The whole process from ordering all the way to delivery couldn't have been a more pleasant experience. I'm extremely happy with my new Embody Chair and would definitely recommend people to get Herman Miller from LoyalBrand Network. Thank you!
kris meermans
12:40 08 Dec 19
Webshop with a personal touch. Better prices vs competition, personal delivery by the business owner himself
Michiel de Ruiter
21:22 25 Jan 20
Excellent service. I bought a Harman Miller chair which didn't turn out to be a a perfect fit for me. I was able to swap this model for another one, which fitted better. Furthermore, the salesman knows fine details about the ergonomics and the production processes of the various models.
Jorit
11:27 05 Feb 20
I ordered a Herman Miller Aeron chair a while ago and everything went splendid. The service was superb, the chair is amazing and the pricing is fantastic!Do not hesitate to contact them if you're looking for a Herman Miller chair. They'll gladly explain everything to you and even have a home-service where they come to you!I could not be happier with this purchase.Thank you so much.
Oliver Gullon
13:54 18 Feb 20
Ordered a new Herman Miller chair and I'm very satisfied with my experience.Good prices, good service and very knowledgeable. Upon delivery they helped me set up the chair for proper ergonomics, which is exactly what I was looking for. Highly recommended.
Oliver Gullon
13:54 18 Feb 20
Ordered a new Herman Miller chair and I'm very satisfied with my experience.Good prices, good service and very knowledgeable. Upon delivery they helped me set up the chair for proper ergonomics, which is exactly what I was looking for. Highly recommended.
Jorit
11:27 05 Feb 20
I ordered a Herman Miller Aeron chair a while ago and everything went splendid. The service was superb, the chair is amazing and the pricing is fantastic!Do not hesitate to contact them if you're looking for a Herman Miller chair. They'll gladly explain everything to you and even have a home-service where they come to you!I could not be happier with this purchase.Thank you so much.
Fotos Georgiadis
14:03 22 Mar 20
This week I got a new Herman Miller chair through LoyalBrand.Good communication, friendly people, timely delivery, and they also gave me a thorough explanation of the chair ergonomics.Very satisfied overall, highly recommended shop for Herman Miller chairs.
Thomas V
13:07 21 Mar 20
We placed an order at 8:41AM and the chair was delivered at 11AM 40km away from their warehouse. The delivery van had a second chair of a different size in it: "just in case". The functioning of the chair was clearly explained on site. Probably the best service I've seen in years.
Merlijn Tishauser
14:35 26 Mar 20
Very satisfied. They have a broad collection of chairs in stock and it has been delivered to me the same day! Responsive on both phone as email helped me making the right choice quickly. Delivery was a little bit impaired by the whole corona event happening right now, but I got the full introduction en instruction of how to use the chair in my front-garden. In two word: fantastic service!
Jurjen van der Noll
15:43 14 Apr 20
Fast delivery, excellent Customer Service. LoyalBrand didn't just deliver my Herman Miller chair (next day!!!), but also explained all options and adjusted it on site so my ideal seating position was in place immediately.I highly recommend Heerco and LoyalBrand.
Roel Kok
14:34 22 Mar 20
Wanted to have a Herman Miller Aeron for a long time because it really helps me work long periods of time without getting uncomfortable. Initially I was looking for refurbished models, but then came across the pricing of LoyalBrand. Now I got a new one. Full warranty and don't have to worry whether or not it has been refurbished properly. LoyalBrand provided very friendly and personal service. Delivery was excellent too.
Olius
14:21 06 Aug 20
I ordered a chair from LoyalBrand and I am absolutely pleased with my choice and how I was treated. The chair is great and also are the services. They deliver in person, which is nice and handy. I’ve got a loan chair the next day after I placed an order, such that I could already enjoy comfort while awaiting on my order to be delivered by manufacturer. The service is very friendly with good communication. I did internet research upfront and observed that also the prices are lower than those of competitors. Very happy.
Amy
05:56 18 Jul 20
Excellent service by this company: highly recommended. Communications about the order and delivery all top notch. Price very very competitive.
Tin Crnkovic
20:15 30 Jun 20
I initially ordered an Embody for my home office and after a few days discovered that my back doesn't really get along with it.I ringed up LoyalBrand, and the owner showed up on the very same day with an Aeron Remastered in my size to test out, which worked much better for me. All in all excellent customer service, fast communication and delivery.
Nina Amiri
12:14 03 Jul 20
I bought 2 Herman Miller chairs by the LoyalBrand and both times I wasvery happy about the great service they have. The business owner is a very nice guy who really cares about his clients. I totally recommend this company!
Tim Bakema
08:18 07 Aug 20
Great service and had no issues with accomodating some special requests for the chair.
Alastair Taylor
16:20 25 Aug 20
Absolutely great price for amazing condition chair. Delivered and given a full demo of how the chair works. Highly recommend.
Raphael Silva
09:31 22 Aug 20
I highly recommend LoyalBrand and Heerco.The service from LoyalBrand is superb! The price was also great! I believe I've never had such a delightful experience when buying something. Heerco, the owner, not only delivered it but also explained every single setting from the chair. He really seems to care not only about client, but about the product he's selling - such a passionate guy!
Agnija Pramalte
08:39 30 Aug 20
Look no further for your perfect office / home-office chair. Top-notch service and product! Heerco is very pleasant and knowledgeable. Besides the best in market office chair you will get a crash course in the office ergonomics.
